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ECCO DOMANI UNVEILS FIRST-EVER WINETAILS RECIPE BOOKLET
Delectable Wine-Based Drinks for Every Season and Occasion
Complete Winetails Recipes
New York, NY April, 2007 - In response to last year's successful introduction of its signature wine-based drink recipes, Ecco Domani - the stylish Italian wine brand - has created the first-ever Winetails recipe booklet. The overwhelming embrace and demand by wine-lovers and cocktail fanatics alike has prompted Ecco Domani to develop new, luscious Winetails, for every season and occasion. Ecco Domani is at the forefront of the hottest drink trend and is presenting consumers with a fresh and stylish way to enjoy its wines.
"Winetails give consumers a fun, new way to entertain and enjoy our wines. Adding fresh fruit ingredients to Ecco Domani makes wine appealing to those who would otherwise choose a cocktail. For the wine enthusiast, Winetails are a refreshingly different approach," said Patrick Coyle, Director of Marketing, Ecco Domani. "We're looking forward to our Winetails recipe booklet becoming a drink reference found in the homes of stylish, contemporary consumers helping to establish a new drink category all together."
Ecco Domani's collection of drink recipes began with three delectable mixes, the sweet and tart taste of Dolce Domani, the refreshing and cooling effects of Ecco Freddo and a twist to the classic apple cider, Ecco Sidro. This year, five more mouth-watering drinks join the line, representing the best fruits and flavors of each season. Here's a look:
SPRING
Celebrate nature's renewal in style with these sweet, spring Winetails:
- Ecco Frutta - A mix of fresh kiwi, mangoes and a touch of sweet basil with Ecco Domani Pinot Grigio
- Vita Domani - A combination of crushed red grapes and lychee fruit with Ecco Domani Pinot Grigio
SUMMER
Escape from the hot, sultry days of summer and cool down with these refreshing Winetails:
- Ecco Freddo - A mix of muddled watermelon, pineapple juice and Ecco Domani Pinot Grigio
- Domani Limonata - A blend of fresh lemons mixed with peach, apple, and guava juice with Ecco Domani Pinot Grigio
FALL
Enjoy Ecco Domani reds with a bold new spin:
- Ecco Cioccolato - A combination of succulent raspberries and cocoa with Ecco Domani Chianti
- Dolce Domani - A mix of crisp limes, sugar and Ecco Domani Merlot
WINTER
Toast the cold weather and warm up by a cozy fireplace with these drinks:
- Ecco Sidro - A blend of fresh ginger, apple cider, chai tea and Ecco Domani Chianti, served hot or cold
- Cannella Domani - A mix of cinnamon, oranges, lemon, cloves and Ecco Domani Merlot, served hot
Each distinct drink was developed by Master Mixologist, Alex Ott, who brings expert knowledge of complex flavor profiles and innovation to every one of his creations. "I don't know of any wine company that is forward-thinking enough to do what Ecco Domani is doing - it's amazing!" said Alex Ott. "It's exciting to see a wine brand join the drinks craze. Ecco Domani has made its move into this space at a perfect time, as consumers are seeking high-quality mixes that are incredibly delicious and easy-to-drink. People are moving away from strong libations and prefer drinks they can sip casually - Ecco Domani Winetails are perfect for this."
Ecco Domani wines embody the stylish finesse and taste of Italy. Ecco Domani's Winemaker, Fabrizio Gatto, crafted a portfolio of premium Italian wines which include three varietals - Pinot Grigio, Chianti, Merlot and the newest additions, varietal blends: Chardonnay/Pinot Grigio and Cabernet/Merlot, both launching nationally this spring. Ecco Domani wines can be found in restaurants and fine wine retailers nationwide.
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